Charles Erdman
Strategy Executive | Emerging Technology & Business Transformation
Personal Statement
A strategist, product leader, educator and creative technologist who operates at the intersection of people, emerging technology and business—particularly where complicated ideas need to be understood, translated and turned into useful products, strategies or organizations.
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I am a lifelong learner, which is why I love the design + technology industry. It never remains static. Design serves the needs of humans. I believe technology should then support the design.
I address this human-computer relationship by practicing design-thinking (a creative process that emphasizes the person using the tech), which I inject into the production process. This keeps people at the center of digital development resulting in intuitive and powerful products & services.
How can I help you remain competitive and best serve your customers?
Let’s start a dialogue.
Previous Clients
Here are a few of the leading brands I’ve worked with to build superior digital products and communications that seamlessly merge digital and physical experiences.
Former Agencies
I learned my craft at world-class agencies, such as Ogilvy, TBWA Chiat\Day, Razorfish, Mondo Robot, and CP+B.
Former Projects
Marketing & Comms
American Express - outdoor
Korean Air - outdoor & digital
Mattel - Barbie full spectrum
Nissan - website & campaigns
Infiniti - website & campaigns
Isuzu - website
Charles Schwab - social campaigns
Applebees - social campaigns
Microsoft Bing - social campaigns
Pepsi Co - website & campaigns
Digital Products & Services
Adobe - education community platform
Comcast Business - mobile application
Disney Parks and Resorts Worldwide - reservations
Dole Foods - primary website and recipe database
EnergyWeb Foundation - website and identity
Fitwel Building - redesign of SaaS product platform
FX Networks - simulcast, secondary experience
Intuit Turbo Tax - redesign of core product
Lucas Film - games and Star Wars
Microsoft Game Studios - Xbox gamer experiences
Charles Schwab - account management platform
Shapeshift - product design and feature extension
A Deck of Ideas
Recent Projects
Website Launch
Activities: website design & build, content development, copywriting, artwork
Ironic Love makes clothes that punch through the noise with humor, rebellion, and a wink.
Crafted from organic fabrics and unapologetic truth, these tees remind us that free speech isn’t just a right—it’s a responsibility.
Act as fractional Communications Officer implementing an inaugural digital marketing program focused on driving awareness through updated imagery, sales videos, articles, social and a newly designed website.
Website Redesign
Activities: website design & build, content development
Startup Design Launch
Activities: website design & build
Application Redesign
Activities: strategy, identity, feature development, application design
Startup Product Launch
Activities: strategy, technical audit, product management, feature development, application design, marketing strategy
Past Engagements
Infiniti Automotive
Lingua Franca
GlobalXplorer
Comcast Business
Best Buy
Helix
ETH Denver
Best Buy
Fitwel Certification Platform Redesign • NPD ReceiptPal Mobile • Comcast Business Mobile App • Giide Audio Desktop Platform • Komodo Network Wallet • HALO Way-station Console & Mobile • Mortal Combat Gamer Site • US Dept. of Defense FOCUS Platform • Dole Website Redesign • Disney Parks and Resorts ReOrg • Intuit TurboTax Redesign • Starbright Virtual World Private Network • MySpace Redesign • Ruffwear eComm Redesign • LinguaFranca NY eComm Customizer • Charles Schwab Brand Launch • Best Buy eComm Redesign • American Homebrewers Association Mobile • GlobalXplorer Satellite Archeology Platform • Specialized Retul Kiosk
© 2015 - 2026 Charles W. Erdman
Disclaimer: All project images are representative of work performed and do not indicate ownership of the delivered assets.